What made you start your own business? 

The thought that physical therapy could do a better job servicing the needs of the community and that a synergistic relationship between the professions of physical therapy and athletic training would create better outcomes. 

What is the most challenging part of owning your own business? 

Dealing with those who cannot see the need for change within my profession. Forging into new territory is a difficult and lonely journey. I have had to rely on trusting my vision over some jeers of others.

What makes you so passionate about your business?

A passion for changing the professions of physical therapy and athletic training into proactive care vs. simply reactive care. I see the vision of health care going from what is now “sick care” into true health care, which is preventative care. It is far more effective and efficient to spend time and resources on keeping the population healthy than it is on fixing health once lost. The present day health care system (wherein hospitals, high end physicians, pharmaceutical companies, and insurance companies dictate spending) needs to be turned upside down and the consumers of health care need to be empowered towards maintaining their own health. Insurance monies need to prioritize their payments in services and products that promote health proactively. Preventative care works and everybody should have a visit to their PT or AT at least once a year to help prevent injuries, illnesses and the descent into the effects of inactivity. A consistent and appropriate “diet” of appropriate activity/exercise is the one main ingredient to all good health, physical and mental. PTs and ATs have the knowledge to guide individuals in the safest and most effective methods of exercise.

View more 2008 Award Winner Profiles

View all of the 2008 National Small Business Week Award Winners.